NES Controller

Old School NES Games That Prepared Me for Fatherhood

Fathers pull their inspiration from weird places. Some of them pull it out of their own father’s teachings. Some of them pull it out of necessity and learn on the fly. But what indisputably prepares you for fatherhood the most is video games. Old NES games, specifically. Look, that console had two... 
10 Discontinued Snacks

10 Discontinued Junk Foods That My Son Will Never Get the Chance to Eat

Some things are too good (or too bad) to keep around forever. This is especially true in the world of junk food, where brands constantly crank out products based on market trends and flimsy pop culture references. My son will never eat some of the junk food I had when I was younger. I certainly won’t... 
25 Reasons

25 Reasons Kids Should Be Left Alone With Their Dads

Making fun of dads because they are “pretty much just giant children” is soooooooo 2011. Maybe y’all ain’t heard, but dads are getting all sorts of respect lately – not because they’re doing anything different, but because - ugh - who didn’t want to loosen... 
Comic-con Kid

9 Tips for Taking Your Kid to Their First Comic-Con

I am a comic book geek and so is my seven-year-old daughter. Before we start pointing fingers, let me just say that I blame myself for her condition. When you raise a child in a house filled with comic books, where the living room bookcase has Two-Face book-ends and your art supplies are kept in Hellboy... 
2013 Commercials

Observations on Dad-Bias in 140 Commercials from 2013

I’ve been calling out dad-bias in commercials for years now, and really wanted to put the nail in the coffin. So I watched, noted and rated 140 commercials in 2013 that featured fathers as main characters. And if I was looking for a fight…man, I couldn’t have done it at a worse time.... 
Latest Stories

Dadvertising Hornbach

I don’t know much about Germany, but I do know about dad commercials and back-to-school. The rest, I Google.

German retailer Hornbach paired with equally-German agency Heimat Berlin to create both a back-to-school and a DIY project ad for the hardware retailer. The result is awesomely gothic.



Kids are back to school, and – duh – they all need braindead stuff like a backpack, notebooks and pencils. But my kid is special, see. My kid is a snowflake. He’s got pencils, but he needs pizzazz.

So naturally, I’ve compiled a list of the top five things (there’s more, dudes, but attention span) that my special little snowflake needs for back-to-school time. Your kid probably doesn’t need them because I’ve seen your kid. He’s okay, but he’s all boogery and I can tell from the look in his eye that he’s not a go-getter. You want a go-getter? Dude, you can’t handle a go-getter if you even hesitated answering for a fraction of a second. This list isn’t for you, Mr. Mediocre.


Instagram for 5 Year Old

I’ll admit it: Yes, I started an Instagram account for my 5 year old son.

I’ve been trying to find digital-age bonding methods for my son and I. Sure, we do all that old world stuff – play catch, cook together, read together, play with Legos. But we also bond over photography – and when my son started to commission me to take photos of things to post to my own account, I thought “why can’t he do this too?”



Parents! Touch down your helicopters and pull away from your Excel-based poop schedule pivot tables and put down your “baby’s first binary” flash cards. This is something that’s gonna really rev your rotors.

So there’s this new thing called the Sproutling, which – TL;DR – gives you full-on info about your baby right on a phone app. See, now you won’t even have to peel yourself off Facebook or Candy Crush to check on your baby. Not that you ever thought you’d have to.

The Sproutling is currently taking preorders and will be shipping March 2015. That’s like, the future, Marty.


Peanut Butter Cheerios

General Mills Canada knocked one out of the park with their commercial for Peanut Butter Cheerios that started airing this week.

In the commercial titled “#HowToDad” by Toronto agency Tribal Worldwide, we see a dad. Owning it. Hard. Hashtag. Et cetera.


Dad's Rallisport Car

A YouTube commenter stole the show when he found his late father’s “ghost” in an old Xbox game.

And warning: someone is cutting all the onions right now. All of them. It’s dusty, I have allergies, and all of the onions are cut.


Things you can do when you're drunk


Toddlers get to break all the rules. They can walk around the house with only socks on, bite their own toenails, smash cupcakes into their mouth hole with complete disregard for self-respect… you know, the standard stuff. In this video, Tripp and Tyler go the extra mile to make it clear that toddlers are just tiny badasses that dgaf.

Of course, you could pull all that sh*t off if you were totally wasted too.


Thigh Gap Celeb Dads

Celebrity dads are already crazy delicious. But now that celebrity dads are jumping on the thigh gap trend, I can’t even. You can’t even either. We all, collectively, can’t even.

Just go grab a cold drink and point a desk fan at you while you check out our sizzling hot list of celebrity dads getting in on the thigh gap trend.